Matthew McConaughey has its own clothing line - “j.k. livin”

I don’t know how qualified is Matthew McConaughey to have his own clothing line but he just launched one.  Maybe his days of modeling for Dolce & Gabbana have been a muse for his brand-new online store for his clothing line j.k. livin.

He is anothre polivalent star, finding time for fashion between the acting hours and the family time, being a fresh and new father.

The line name takes its inspiration from McConaughey’s 1993 film Dazed and Confused, while his father is the man stenciled into the line’s logo. So what can you expect from the online arm of such a personal project?

Jklivinstore.com has apparel for men and women, including sweatshirts and T-shirts, as well as accessories, infant onesies and even frisbees and wristbands! In the next few weeks, expect to see more T-shirt designs and sweatbands with music downloads, gift cards, foundation donations and more to roll out in the future. Check out the brand’s inspirational message and organic items at jklivinstore.com.